Omega Mart is a completely normal grocery store located in Area 15 in Las Vegas, Nevada. Seriously! Nothing nefarious going on here AT ALL.
Along with the visual development team at Meow Wolf, I helped design a lot of the products and signage you see here — chiefly the produce shelves and meat counter.
2021, IAAPA Brass Ring Awards
I also heavily supported the creation of our story deliverables including Rose's herbalism book, our in-world factory signage, a few of our in-world brands, posters, letters, and other story ephemera in characters' homes, workplaces, and computers.
These pieces allow visitors to explore our narrative deeply through engagement with the environment and allow people to feel completely immersed in a world that feels real.